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Hi! 👋

I'm Ty.

Product Guy.

Using data and strategic thinking to solve complex and gnarly business problems and create user-centered product experiences that drive value in B2B, SaaS, and Enterprise.

How can I help you?

Do you have something you would like to build with me? Let’s talk!

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Looking for some advice? I’m happy to to meet with you and chat.

Resume / CV

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What people are saying about me.

Work

Empowering recognition: Exploring new frontiers for Culture Cloud Initiatives

Uncovering user needs and challenges

Summary

We explored new features to increase market traction for Culture Cloud Initiatives, a product that helps leaders create positive workplace cultures.

Role and Team

  • Product Designer ✋
  • Product Manager
  • UX Researcher
  • Engineering Lead
  • 3-4 Engineers

Skills

  • User research
  • Competitive analysis
  • Prototyping
  • User testing

Outcomes and Impact

  • Identified client needs and concerns regarding leader empowerment and billing for non-standard spending
  • Discussed potential solutions like enhanced reporting and user permission controls

Boosting recognition with a button switch​

A simple change, but a big impact!​

Summary

Increase employee recognition on Culture Cloud by O.C. Tanner.

Role and Team

  • Product Designer ✋
  • Product Manager
  • UX Researcher
  • Engineering Lead
  • Front-end Engineer

Skills

  • Data analysis
  • Research
  • Cross-functional collaboration

Outcomes and Impact

  • 5% increase in recognition activity
  • 200% boost in users returning to give more recognition
  • 90% increased completion rate for repeat recognition

Designing a user-friendly interface for MarkLogic's Pharma R&D Data Hub

Simplifying search for researchers in 5 weeks

Summary

MarkLogic needed a user-friendly interface for their Pharma R&D Data Hub announcement in 5 weeks.

Role and Team

  • Product Designer ✋
  • Product Owner
  • 2 Engineers

Skills

  • User research
  • UX design
  • UI visual design
  • Design system creation
  • Prototyping

Outcomes and Impact

Designed a clear and efficient interface with a component-based design system, enabling a successful product announcement.

Upgrading timekeeping: Modern touchscreen with biometric login

Outdated time clocks frustrate everyone

Summary

SwipeClock upgraded their time clocks with a modern touchscreen and fingerprint login system.

Role and Team

  • Product Designer ✋
  • Product Manager
  • 4+ Engineers
  • Executive leadership
  • Department leadership

Skills

  • User research
  • UX design
  • UI visual design
  • Prototyping
  • Cross-functional collaboration
  • User testing
  • Mentoring

Outcomes and Impact

  • Multi-million dollar sales, exceeding projections and contributing to company growth
  • The UX and biometrics improved the clock-in/out process, saving customers time and money on payroll

PeopleKeep UX refresh: Streamlining usability and design (3 weeks)

Enhancing usability and brand alignment

Summary

I was contracted to conduct a 3-week UX audit to improve the app and make its design match the company’s new branding.

Role and Team

  • Product Designer ✋
  • Product Manager
  • 2 Engineers

Skills

  • UX audit
  • User flow and behavior analysis
  • Branding
  • Design system creation

Outcomes and Impact

  • Simplified color scheme (reduced 172 colors to brand-consistent options)
  • Modernized typography for better readability
  • Established a foundation for a central design system

From paper to progress: Increasing Seminary registration by 250% with UX Design

Making registration easy—and fast!—for everyone

Summary

Designed a mobile-first, user-friendly online registration tool for a religious scripture study class (Seminary).

Role and Team

  • Product Designer ✋
  • Product Owner
  • 4 Key Business Stakeholders
  • 6+ Engineers

Skills

  • User research
  • Journey mapping
  • Personas
  • Responsive design
  • Design thinking
  • Communication
  • Cross-functional collaboration
  • Design system creation

Outcomes and Impact

  • Registrations exceeded targets by 250%
  • Streamlined leader workflow
  • Improved user satisfaction for families, leaders, and administrators

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Recent writings from the archive.

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